Product   |   Aug 04, 2025

AI-powered product matching that drives enhanced pricing efficiencies

Our latest tool, Suggested Matching, is an AI-powered solution designed to revolutionise how you match your products against competitors.

Insights   |   Jul 15, 2025

How behavioural science unlocks additional pricing power

This paper explores how the quirks of human decision-making can be powerful tools for smarter pricing, and greater persuasion.