Skip to content

AI-powered product matching that drives enhanced pricing efficiencies

Our latest tool, Suggested Matching, is an AI-powered solution designed to revolutionise how you match your products against competitors.

Published on

Aug 04, 2025

Written by

Acuity Pricing

Category

Product

We're excited to announce the release of our latest tool, Suggested Matching, an AI-powered solution designed to revolutionise how you match your products against competitors.

  • Use AI-powered product similarity scoring to suggest competitor matches
  • Analyse competitors’ closest alternative products when exact matches are unavailable
  • Ranks potential matches by similarity score
  • Offers flexibility to tailor the results to your unique business criteria
Enter Suggested Matching: Your AI-powered matching assistant

Our market-leading platform is underpinned by our cutting-edge AI exact matching capabilities, but what happens when your competitor doesn’t stock the equivalent product to you? These gaps in matching can lead to missed opportunities and incomplete competitive intelligence.

We know finding a suitable match in these cases can be a sizeable task - trawling competitor websites, reviewing products and deciding which to include in your data. So, we have built a solution that takes our best-in-class AI product matching capability and puts it at your fingertips. 

Suggested Matching

When a competitor doesn't sell the exact same product, Suggested Matching shines by identifying the next-best alternative. The tool analyses numerous product datapoints and identifies the most relevant competitor matches for your product, giving each one a similarity score for you to review. The tool also offers a range of filters to refine the suggestions to suit your business criteria. 

And when you’ve selected the right match for you? Simply accept it, and it’s automatically in your dataset. It will also show you when a new exact match is available in case you want to review the product line and make any adjustments.

Ready to see Suggested Matching?

If you're a client, talk to your Account Director.
If you're new to Acuity Pricing, schedule a chat.

Subscribe to our weekly email newsletter

Latest Articles

How behavioural science unlocks additional pricing power
Insights   |   Jul 15, 2025

How behavioural science unlocks additional pricing power

This paper explores how the quirks of human decision-making can be p...

NEW Impact Paper: Winning margin and loyalty in 2025
Insights   |   May 13, 2025

NEW Impact Paper: Winning margin and loyalty in 2025

How do you balance competitiveness with profitability, without losin...

Morrisons Launches New Price Match Campaign
Retail Industry Trends   |   Feb 22, 2024

Morrisons Launches New Price Match Campaign

Morrisons has launched a new price match campaign targeting both Ald...